Appearances are important, and the greatest method to enhance your features is to apply makeup expertly. Women and makeup are inextricably linked since one cannot exist without the other. Here in this post, we will have a look at some most expensive makeup brands around the globe
If you want to enhance your brows, lips, or cheekbones, or seem sensual and stunning or demure and pretty, don’t worry because it’s all doable with a few strokes of makeup. Men have begun to use certain beauty products, indicating that times are changing.
Makeup is now widely utilized in both personal and professional settings. You can’t go a day without wearing cosmetics. People are now more likely to purchase from the best since they do not want to endanger their skin.
Here’s a list of the 12 most expensive makeup brands around the globe.
1. Chanel
If you’re seeking the most costly makeup companies on the market that promise perfection and excellence, go no further than Chanel. In terms of the top cosmetic brands in the world, it was placed first with revenues of $11.4 billion dollars in the year 2019.
Chanel, a French brand, is affiliated with the fashion industry and sells high-end goods, including cosmetics. Coco Chanel, the company’s founder, launched it in 1909. With over 310 locations worldwide, the high-profile brand caters to a global audience.
Chanel is known for its high-quality, dependable cosmetics that are regarded as one-of-a-kind and faultless. It has launched a number of product lines, including Le Blanc, Sublimage, and Hydra beauty.
2. Mary
Mary Kay is a multi-level marketing organization with American roots. Mary Kay Ash, the company’s creator, launched it in 1963 in Dallas, Texas.
It was in the top ten places as the leading cosmetic brand in the world at the conclusion of the financial year 2018, with revenues of $3.25 billion dollars. Because of its productive affiliation with the high-grade beauty sector, it has become the second most costly makeup brand at the end of the financial year 2019.
Mary Kay has effectively attracted and maintained a real consumer base by providing convenient product delivery and helpful recommendations. Despite the fact that it is currently one of the most costly makeup brands, it has continued to develop from strength to strength.
3. L’Oreal
L’Oreal, one of the world’s largest and most costly makeup firms, is ranked third with revenues of 26.93 billion Euros. People identify L’Oreal with glamour, quality, and style because it has enlisted the support of various celebrities, including Julia Roberts, Aishwarya Rai Bachchan, Sonam Kapoor Ahuja, and Christy Turlington, to promote its brand name in the consumer market.
L’Oreal is present on nearly five continents, with a product portfolio spanning more than 130 countries. L’Oreal is a cosmetics company of French origin that was created in 1909 by Eugene Schueller.
4. MAC
MAC has been rated one of the top five most expensive makeup brands in the world, and the company to watch is MAC, which has an annual turnover of more than $1 billion dollars.
It began by designing a wide range of products for professional users, but as time went on, it began to manufacture things for consumers as well. Its items are pricey, but due of their exclusivity and great quality, they have become popular.
MAC has engaged several beauty experts in recent years who provide related advice to consumers and assist them in selecting the best makeup products for them.
5. Estee Lauder
Estee Lauder is a worldwide cosmetics company that is also the most costly in the world. It is a business that works with both manufacturing and marketing, and it has established itself as the greatest in the industry. It was the first cosmetics company to establish appeal among men, in addition to women, who were its primary clientele.
Because of the outstanding quality and good brand reputation, the high-profile and pricey brand is a favorite with international celebrities who do not hesitate to pay for makeup items. Kendall Jenner, Constance Jablonski, Hilary Rhoda, and Elizabeth Hurley are among them.
6. Artistry
It is currently one of the most costly makeup brands in the world, and Amway sells its goods in more than 188 countries via direct marketing.
Artistry has a diverse product line that includes items for the face, lips, nails, eyes, cheeks, and more. The best aspect is that the brand places a strong emphasis on using fruits as the primary ingredient in its goods.
The most costly makeup brand has also become the most exclusive and popular brand in the world, thanks to advanced technology and science. This high-end brand name is also associated with several celebrities, including Sandra Bullock.
7. Elizabeth Arden
Elizabeth Arden is an American cosmetics company that was created in 1910 by Elizabeth Arden, the company’s namesake. It works as a subsidiary of its parent firm Revlon Inc. and is involved in the skincare, cosmetics, and fragrance industries.
Elizabeth Arden is one of the most costly makeup brands in the world, and it is well-known for its high-end products. The brand has been linked to well-known personalities, models, and celebrities such as Catherine Zeta-Jones and Amber Valletta.
8. Oriflame
Oriflame is one of the most well-known and expensive makeup brands in the world, and it has effectively used the direct selling strategy to reach out to its customers. The brand’s USP is pure and high-quality ingredients, which has resulted in creative items that have become hugely popular with customers.
Oriflame’s products ensure healthy skin and beautiful appearances, which is why it is still one of the greatest firms in the world. Oriflame is the most famous and most costly makeup brand in the world, thanks to innovative products, pure ingredients, beauty advisors, and top-notch R&D facilities.
9. Nu Skin
A newcomer to the consumer market. Despite this, Nu Skin has managed to build a name for itself in the cosmetics sector. It was created in 1984, and it now has a presence in more than fifty-four countries throughout the world, thanks to its headquarters in Provo, Utah. It deals in cosmetics and personal care items and is linked to multilevel marketing.
Nu Skin has almost 1.2 million independent distributors that have contributed to the company’s success in the consumer market. Healthy skin and a superb texture are ensured by high-quality ingredients that are fragrance-free and high in natural nutrients, antioxidants, and vitamins. The corporation has become the most costly makeup brand in the world, with an estimated net income of millions.
10. Smashbox
Davis and Dean Factor, brothers, founded Smashbox in the year 1996. The firm’s cosmetics division is now a subsidiary of its parent company, Estee Lauder.
Smashbox is one of the most expensive makeup brands in the world, with an emphasis on long-lasting and exceptional products that create a perfect and youthful appearance. Its makeup items for the cheeks, eyes, lips, face and makeup kits can be found at Sephora, Nordstrom, and on its website. Charlize Theron and Drew Barrymore are two celebrities with this name.
11. Maybelline
Maybelline is an American cosmetics company that was created in 1915 by Thomas Lyle Williams. It is a subsidiary of its parent business L’Oreal, and its headquarters are in New York, USA. It serves a global audience in a hundred and twenty countries.
Maybelline is a well-known cosmetics brand and one of the most costly cosmetics brands in the world. It is the leading brand in numerous eye cosmetic categories such as eye shadow, liner, mascara, and so on. The brand is well known for its lip, face, and cheek products.
12. Kjaer Weis
Kjaer Weis is described as “simple, honest, lovely, but one of the most expensive makeup lines.” The corporation has a rigorous philosophy of not compromising on quality even if it means raising product costs a little, which is why the tagging is so high.
In 2010, the Danish-born artist of the same name debuted the Kjaer Weis cosmetics line. She chose to do something different because she was new to the field. The CCPB has certified all of its products as organic, providing brand authority and authenticity.
In the consumer market, there are a plethora of makeup brands to choose from. Some are inexpensive, while others are costly. Some are extremely costly, and only a select few can afford them. Brands are important since the best ones are genuine and ensure the integrity of their products. So we got you the 12 most expensive makeup brands around the globe covered in detail, lookup for the best which suits your skin.
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Source: WealthyGarage