A Glimpse Into Vicky Kaushal’s Brand Endorsement Journey As He Turns 36

Born on May 16, 1988, Vicky Kaushal, a Bollywood sensation acclaimed for his versatile acting prowess, captivating performances, and notable roles in films like ‘Uri: The Surgical Strike’, ‘Raazi’, ‘Masaan’, ‘Sanju’, ‘Manmarziyaan’, ‘Bhoot Part One: The Haunted Ship’, ‘Takht’, ‘Sam Bahadur’ and many others, celebrates his 36th birthday today.

While Kaushal made his debut in ‘Luv Shuv Tey Chicken Khurana’ in 2012, his breakthrough came three years later with the critically acclaimed film ‘Masaan’ in 2015. Since then, he has captivated audiences with his performances in a diverse range of roles, solidifying his position as a versatile actor in the industry.

Also readA Sneak Peek Into Madhuri Dixit’s Brand Endorsement Odyssey On Her 57th Birthday

Besides his acting career, Kaushal has also become a sought-after choice for brands, showcasing his influence and appeal beyond the silver screen. As he turns 36 today, Marketing Mind has curated a list of some of the many brands that he has endorsed in the past.

Visa

Recently, Visa unveiled its ‘Pay Safe Everyday with Visa’ campaign with Kaushal as its brand ambassador. This marks his second collaboration with the brand.

The ad, conceptualised by Leo Burnett, opens with the actor and his colleagues realising it’s their boss’ birthday. One of his co-workers seems hesitant to buy a ‘best boss’ t-shirt for their boss online as she’s worried about it leading to a loss. Kaushal reassures her by emphasising there is no scope for loss with Visa as “When paying with a Visa card, merchants will get a token and not your card details”.

Birla White

For one of the TVC campaigns, conceptualised by the Grey group and Birla White, the company had roped in the Uri star as its brand ambassador. The campaign was titled ‘Birla White Ka White Cement Advantage’.

Zomato

In an ad film for Zomato, the actor was seen as their ‘notifications commander’ in ‘Sam Bahadur’ style as he embodied the commanding nature of his character. Throughout the ad, he was seen crafting various notifications for the app.

Beardo

The film aims to inspire every man to identify and use the strength within themselves . In the ad, Kaushal is seen overcoming his timid personality to release his inner masculinity after using the perfume.

Pearson India

Being the brand ambassador of Pearson India, Kaushal was featured in their first digital brand film, based on the core theme of ‘Preparation’. Kaushal took on the role of an actor, where he can be seen talking about his greatest strength as an actor which is ‘Preparation’. The brand film has been conceptualised by the creative agency Bang In The Middle.

Charged by Thums Up

In an ad for Charged by Thums Up, the actor was shown dancing around and then he goes to a grocery store and says “Pass me the charger” while referring to Charged by Thums Up. After that, he is handed the drink, grabs it, and starts drinking.

Google India

Google Pixel launched its ad featuring Kaushal and his brother Sunny Kaushal to promote their ‘advanced’ chip on the Google Pixel 7 and Pixel 7 Pro with a packet of chips. The ad has been conceptualised by Talented.

Havells

In 2022, Havells announced its digital campaign, titled #StopMeriGroomingPeAssuming featuring Kaushal alongside Shraddha Kapoor. The campaign has been conceptualised by 82.5 Communications and focussed on personal grooming, self-worth and social validation.

Reliance Trends

In 2019, Reliance Trends rolled out a Diwali campaign featuring titled #TaiyyarForTyohaar. The ad showcased all the Diwali collections from Trends.

Macho Sporto

BOULT Audio

In an ad by BOULT Audio, featuring Kaushal is seen working out while attending office calls with his Boult EarPods on as soon as he sets up his meeting for the day, his mother calls him saying she will meet him which results in him cancelling all his meetings.

Apart from these brands, Kaushal has also endorsed other brands such as Red Chief, Goibibo, McDowell, Oppo, upGrad, Wildstone, Housing.com and more.